Barbara Lynch: Culinary Stories

Barbara Lynch is a James Beard Award winner and Relais & Châteaux Grand Chef.

But even with access to every provision imaginable, her eight restaurants lacked a critical ingredient: storytelling.

I assumed the role of content sous-chef to help her reclaim the personal meaning behind each of her concepts, putting her heart and soul back into the business.

Brand Naming
Website Copywriting
Messaging Platform

An image from Barbara Lynch's website. It contains a description of her background: growing up in Southie and presenting food that makes you feel.

An image of Barbara cooking with the headline: every story has a begining

An image and write-up for a restaurant called number 9 park.

An image and write-up for a restaurant called The Butcher Shop.

An image and write-up for a restaurant called Sportello.

Black Shirt Brewing

VW Sign Then Drive